The joy in driving was established also in the compact class. Now it is again increased. New BMW 1er its world premiere celebrated new engines, purposeful modifications at the Exterieurdesign and an attractive reorganization of its interior for the prelude of the international automobile salon in Geneva with a second Karosserievariante. For the first time is to be had BMW 1er then also as Dreitürer. The new model variant sits down with its sporty-elegant collateral line and with particularly agilen handling characteristics in scene.


A maximum of efficient dynamics reaches BMW 1er - both and three and and Fünftürer - with the new generation of four-cylinder engines. For additional achievement and singular economy an aluminum crank case and a new Common Rail injection system for the Diesel drives as well as the High Precision Injection, a Direkteinspritzung of the 2 provide. Generation, with the Benzinern. In addition the new engines with Brake Energy regeneration, car start stop function and switching point announcement are combined.


A class for itself is in the compact segment also in the future BMW 130i. Its row six cylinder engine with magnesium aluminium group crank case and VALVETRONIC technology carries 265 HP for 195 KW out and makes now also the three-door model variant BMW of the 1er absolute top-class sportsman.


With more than 200,000 sold units world-wide BMW 1er in the compact segment made to measure put a start down. Engine in front, power transmission to the rear wheels - in such a way reads the concept for maximum driving joy, which led also in this class to success. For the first time the functionality of a handy diagonal tail sedan with the typical handling characteristics BMW was combined. Now the first - and still only - compact vehicle with rear propulsion provides again for sensation. The new three-door variant emphasizes the dynamics of the propulsion principle already at first sight still more clearly.


The body Design of the Dreitürers stresses the long front and shifts the optical emphasis clearly to the rear axle. The side view is coined/shaped by the long door with its frameless disk and the undivided rear side window. This dynamic adjustment of the Design underlines the sporty character of the Dreitürers.

Expression by Kraft: New accents at front and tail

Also the purposeful modifications in the front and tail range let the new BMW 1er appear still stronger and more characteristic. Show the three and the fünftürige variant a uniform face, in whose center the again arranged and increased BMW kidney stands.


In addition come a again outlined verge of the headlights into the bumper unit, a darker frame of the lights, a broader air intake in the lower range of the front apron, a strengthened spoiler lip and a new trim. More saliently formed are also the optional fog headlights.


Also at the tail the dominance of horizontal running lines lets the new BMW 1er appear broad and stronger. In a new, strongly minted light edge of the tail apron the process of the lateral Schwellerlinien is continued and the form of the front spoiler lip is again taken up.


Characteristic are still the proportions singular in the compact segment, which owes BMW 1er of his long front and the carried back passenger space. Particularly in the three-door execution this sporty shaping is intensively stressed. The new Karosserievariante provides therefore everywhere for attention, where mobility is closely with Spontaneität and joy in driving linked.

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